Fully Booked — Revenue Recovery for Australian Health Clinics
Revenue Recovery  |  Aesthetics  ·  Dental  ·  Weight Loss

Your last 1,000 leads
didn't say no. They said not yet.

The patients who booked a consult and never confirmed. The ones who asked about pricing and went quiet. They're still in your system. We pick up where you left off. You don't pay until they book.

No retainer No lock-in contract Pay per booked appointment AHPRA compliant

Quiet doesn't mean rejected.

Most prospects don't say no. They delay. They get busy. They forget.

Most clinics are buying new leads while sitting on a database full of people who haven't said no.

Every enquiry you've ever received is in your system somewhere. The patient who filled out your contact form at 11pm. The one who came in for a consult and never confirmed. The person who asked about pricing, went quiet, and forgot about you.

You spent good money getting them to raise their hand. Then your follow-up process — one or two emails, maybe a call — fell quiet. They went quiet. You wrote them off.

"The average clinic converts 1 in 9 enquiries into a booked patient. The other eight are in your database right now."

Across these treatments, that's not a targeting problem. That's a recovery problem — and the leads are already in your system.

8 in 9
enquiries don't convert into booked patients on the first follow-up sequence
$1K–10K
average treatment value across aesthetics, cosmetic dental, and weight loss
7–14 days
how long most clinics follow up before writing a lead off. Most don't say no — they just don't hear from you again.
$0
upfront cost for our service. The first invoice arrives after your first booked appointment — not before.
What changes

Stop buying leads you already own.

Right now

The same cycle, every month.

Ads run. Leads come in. A handful book.
Your team follows up for a week. Then nothing.
The lead gets written off. You spend more on ads.
The database keeps growing. Hardly anyone looks at it again.
Revenue stays flat even as ad spend continues to rise.
When reactivation is working

The calendar fills before new ads run.

Appointments booked from leads you'd already written off.
Revenue from your existing database — no new ad spend.
Follow-up running in the background. No extra headcount.
Invoiced per appointment booked — only after it's confirmed.

We turn dormant databases into booked appointments. Nothing else. And you don't pay until it's working.

How it works

Three steps. No guesswork.

We build it, run it, and only invoice when it works.

01 / AUDIT

We size up the opportunity

We review your unconverted leads database — volume, age, average treatment value, and likely conversion metrics — to understand what's recoverable and whether the economics are worth pursuing. You see exactly what we're working with before anything moves forward.

Typically 1,000–5,000+ leads
02 / TEST

We test before you commit

Before any contract is signed, we run a controlled campaign on 500–1,000 of your past leads to prove your database is viable. We build conversations trained on your clinic — your treatments, your tone, your pricing. Qualified patients book directly into your calendar without touching your team's schedule. We measure response rate and booking rate, and then we both decide whether to move forward — the economics need to work for both sides.

AHPRA compliant copy
03 / SCALE

We scale the partnership

Subject to pilot results, we scale the campaign and continue booking qualified appointments into your calendar. We pace sending volumes based on your operational capacity, so growth doesn't create friction for your team.

Performance-only pricing
INVOICE

You pay per booked appointment

No monthly fee. No retainer. No management cost. We only invoice when appointments land in your calendar — because our business only works when yours does.

Results

What good looks like.

Every database is different. We'll tell you what we expect from yours based on our industry experience.

30–40%
response rate on the first SMS we send — across databases of all ages
5–10%
of leads contacted convert to a booked appointment — leads most clinics had written off
48 hrs
average time from campaign launch to the first booked appointment in the calendar
One message
to re-engage a lead that went quiet. No drip. One direct question.
What this can look like for a high-end aesthetics clinic
A typical result: $75,000+ in additional revenue — without touching ad spend.
1,000
leads contacted
300
replies received (30%)
30
consults booked (10% of replies)
$2,500
12-month LTV
$75K
revenue uplift from dormant leads
Client result · Aesthetics clinic, Sydney · 2,200 leads · 18-month database
"Honestly, I wasn't expecting much. We had about 2,200 leads in our CRM we'd basically written off — most had been followed up once or twice and then forgotten about. Two weeks into the test campaign, we had 47 new consultations booked. We'd spent nothing upfront. I wish we'd done it earlier."
Clinic Principal — Aesthetics Clinic, Sydney
Common questions

The things people usually ask before they book.

Objection 01
"We already send email follow-ups to our leads."

Marketing emails average a 20% open rate. SMS averages 98% — and 90% are read within 3 minutes of being sent. Most of your follow-up emails aren't being seen. But the channel is only part of it. A templated "book now" email doesn't find out why someone didn't proceed. Our AI agent carries out a human back-and-forth conversation. It knows what treatment the person originally enquired about, uncovers the reason they didn't book, addresses it, and locks in the appointment.

Objection 02
"My reception team already handles lead follow-ups."

A receptionist following up leads while greeting clients and answering phones is a split-attention problem. When the clinic gets busy, follow-ups are the first thing to drop. Our AI agent handles conversations with hundreds of leads at once, any day of the week, at any hour. It doesn't get distracted. It doesn't drop off.

Objection 03
"I don't have budget for another service right now."

There's no upfront cost. The first invoice arrives after the first appointment is booked. If we don't deliver, you pay nothing. The only thing you invest before then is a discovery call so we can get to know your business.

Objection 04
"How do I know it'll actually work for my clinic?"

You don't have to take our word for it. Before you sign anything, we run a live test on a sample of your real leads. You watch conversations happen in real time. You see bookings, responses, and opt-outs as they come in. The data tells you whether it works. Then you decide.

Objection 05
"Is this compliant with AHPRA advertising guidelines?"

Yes. All copy is written to AHPRA advertising standards. No prohibited claims, no banned testimonial formats, no before/after framing. If your clinic operates in a restricted category, we flag it in discovery and adjust the approach accordingly.

Who this is for

Three verticals. One model.

We work exclusively in these three verticals. Not gyms, not GP clinics, not general wellness. We focus where lead volumes and treatment values make this model work.

Aesthetics Clinics

  • Anti-wrinkle and filler treatments
  • Body contouring
  • Cosmetic surgery
  • Hair transplant
  • High-ticket treatment packages

Cosmetic Dentistry

  • Invisalign and orthodontics
  • Teeth whitening programs
  • Veneers and cosmetic restorations
  • Implants and full-arch treatment
  • New patient acquisition via consult

Weight Loss Programs

  • GLP-1 and medical weight loss
  • Supervised weight management
  • Bariatric surgery consultations
  • High-frequency recurring treatment
  • Strong re-engagement candidate pool
You're likely a good fit if:
1,000+ unconverted leads in your database
Running paid ads on Meta or Google
Average treatment value $1,000+
You have capacity to take on additional patients
Tegan, Founder of Fully Booked
Tegan
Founder, Fully Booked
getfullybooked.au

Fully Booked isn't a platform. It isn't an agency. It's a performance-focused revenue recovery service — and I run it personally with a select number of clinics.

I've been inside enough databases to know that most clinics aren't losing revenue because of bad ads or a weak team. They're losing it in the gap between enquiry and follow-up. The demand is already there. It just hasn't been collected.

I'm selective about who I work with because the model only works when the economics make sense for both sides. I only make money when you do — and I'd rather be straight about that upfront than take on a clinic I can't deliver for. That's what the discovery call is for.

Find out what your database is worth.

30 minutes. We look at your numbers, share how much revenue you can expect to generate from your leads, and show you what a test campaign would look like. No contract. No commitment. If the economics work, we agree to move forward.

Book your discovery call →

No contract · No upfront cost · No invoice until after your first booked appointment